As Wonder Woman joins the Battle against Doomsday, she arrives just in time to save Batman from Doomsday's lethal thermal blast, deflecting the beams with her indestructible bracelets. She then jointly attacks Doomsday with Superman while Batman tries to expose the creature to Kryptonite, allowing its destruction. She relentlessly battles the monster, and despite Doomsday being stronger, Wonder Woman held her own, parrying a tremendous punch with the Sword of Athena, and then slicing off Doomsday's right arm with it. Eventually, Batman baits the monster into coming closer to her, allowing Wonder Woman to hurl the noose of her unbreakable Lasso of Hestia around his torso.
In the preview in DC Comics Presents #41 (January 1982), writer Roy Thomas and penciler Gene Colan provided Wonder Woman with a stylized "WW" emblem on her bodice, replacing the traditional eagle. The "WW" emblem, unlike the eagle, could be protected as a trademark and therefore had greater merchandising potential. Wonder Woman #288 (February 1982) premiered the new costume and an altered cover banner incorporating the "WW" emblem. The new emblem was the creation of Milton Glaser, who also designed the "bullet" logo adopted by DC in 1977, and the cover banner was originally made by studio letterer Todd Klein, which lasted for a year and a half before being replaced by a version from Glaser's studio. Dann Thomas co-wrote Wonder Woman #300 (Feb. 1983) and, as Roy Thomas noted in 1999 "became the first woman ever to receive scripting credit on the world's foremost super-heroine."
Wonder Woman's signature weapon was her Lasso of Truth; consequently, much of her crime-fighting powers came from bondage, and her only exploitable weakness was, essentially, bondage. Grant Morrison and Yanick Paquette had teamed up to work on Wonder Woman: Earth One. Paquette confirmed that he and Morrison would be bringing back the bondage theme that was popular in Wonder Woman comics during the 1940s. However, he stated that Morrison was looking for a way to not only modernize it, but to use the bondage theme as a form of female empowerment. Paquette acknowledged that Wonder Woman has become more than just a beloved character, she is a symbol for feminism. "By bringing in sex and, yes, bondage, it reasserts [William Moulton Marston's core] idea that it is okay for women to have a healthy sexual appetite." Paquette elaborated more on this by pointing out the blatant double standards in comics when it comes to sex: "Could Wonder Woman really ever have a healthy and active sex life without it becoming political fodder for Fox News? And what of women and girls who want to be like her? Do we truly think they wouldn't be labeled sluts? I have my doubts."